Top print designer leads a workshop with the University of Bolton fashion studen...
10 Aug 21
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Categories: Fashion and Textiles, Undergradute
For many, the pandemic has acted as something of a catalyst, fashion-wise. With nowhere to go and no money to spend, buying new clothes has taken a backseat. But does this mean the end for fast fashion?
During lockdown, many people have overhauled their wardrobes, selling those outfits that they have only worn the once (and have no intention of wearing again) or donating unwanted clothing to charity. In many cases, people have opted to use the money they would have otherwise spent on fast fashion to purchase wardrobe staples, which could be considered more sustainable clothing options.
The dose of reality that the pandemic has afforded many people has seen something of a shift away from fast fashion, which has led to speculation that this may be a trend that is on its way out. In short, people have become more aware of what they are throwing away and as a result of furlough and the financial constraints many have been under, just how much their money was worth.
Add that to the fact that some fast fashion brands’ return policies are sketchy at best, and this has led to many people opting to keep their money in their pockets, rather than adding to the fast fashion impact on the fashion industry and the planet.
For years, fashion magazines have been quick to point out when a member of the royal family, or film stars “recycle” an outfit they have previously showcased. In reality, it happens more than we might think with key pieces. But the new face on the block when it comes to sustainable clothing concepts has to be Carrie Johnson.
When Carrie married the Prime Minister in a sudden, and rather low key celebration, all eyes were of course on . And whether you loved it or disliked it, the fact that she had considered the fast fashion impact of a garment that is only worn once is admirable. The Christos Costarellos dress, which normally retails at £2870, was rented for just £45.
was also a testament to the concept of sustainable clothing. Her more memorable items were all rented for the occasion, although in some cases they were paired with staples from her own wardrobe, to create the perfect look.
The move has proved incredibly popular with the public, with many praising such a clever concept and rushing to copy the Prime Minister’s wife’s borrowed looks. This could well be the start of a move away from fast fashion towards more sustainable clothing choices.
If you love fashion and would love a career that involves a little more than simply selling clothing, then textile is a great place to start. Designing clothing to beat the fast fashion impact could be the way forward for the fashion industry; especially as people are seeking more sustainable clothing options.
At the University of Bolton, our undergraduate BA (Hons) Textiles and Surface Design course could be the perfect place to gain the knowledge and skills you’ll need to move fashion-forward in this way. Our specialist lecturers can offer you the benefit of their extensive knowledge, and our inclusive, welcoming setting provides the perfect springboard from which to start a career in this exciting industry.
The University of Bolton has been voted in the Top 5 in the UK for Student Satisfaction for the second year running*; a testament to our ability to offer students an experience that is truly #UniAsItShouldBe.
To find out more about the university or our textiles and surface design course, we are here to help. Our team of friendly advisors can be contacted on +44 (0)1204 900 600 or by sending a message to email@example.com.
*Complete University Guide 2021, 2020 - UK
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